Armstrong, Gary.
Marketing : an introduction / Gary Armstrong, Philip Kotler. - 10th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011. - 644 p. : col. ill. ; 27 cm.
Includes bibliographical references and index.
9780135094860
Marketing.
Marketing : an introduction / Gary Armstrong, Philip Kotler. - 10th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011. - 644 p. : col. ill. ; 27 cm.
Includes bibliographical references and index.
9780135094860
Marketing.