Chopra, Sunil, 1960-
Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl - 5th ed. - Boston : Pearson, 2013. - 528 p. : ill. ; 26 cm.
Includes bibliographical references and index.
Illustrating the key drivers in effective supply chain management, this book outlines the main concepts so that students may understand what creates a competitive advantage. This text also provides strong coverage of analytic skills so students can gauge the effectiveness of the techniques described in the text.
9780273765226
2011037269
Marketing channels--Management
Delivery of goods--Management
Physical distribution of goods--Management
Customer services--Management
Industrial procurement
Materials management
HF5415.13 / .C533 2013
658.7
Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl - 5th ed. - Boston : Pearson, 2013. - 528 p. : ill. ; 26 cm.
Includes bibliographical references and index.
Illustrating the key drivers in effective supply chain management, this book outlines the main concepts so that students may understand what creates a competitive advantage. This text also provides strong coverage of analytic skills so students can gauge the effectiveness of the techniques described in the text.
9780273765226
2011037269
Marketing channels--Management
Delivery of goods--Management
Physical distribution of goods--Management
Customer services--Management
Industrial procurement
Materials management
HF5415.13 / .C533 2013
658.7