Grant, Robert M., 1948-

Contemporary strategy analysis : text and cases Robert M. Grant - 9th ed. - Chichester, West Sussex, U.K. : John Wiley & Sons Inc., c2016. - xvi, 758 p. : ill. ; 25 cm.

Includes index.

Brings together the text with an updated collection of 20+ case studies Introduces students to the core concepts and principles of strategy Combines a rigorous approach to business strategy analysis with highly relevant examples of current practice Includes access to high quality case and author video clips



9781119120841

2015035262


Strategic planning
Business Strategy
Strategy Analysis

HD30.28 / .G7213 2016

658.4/012

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