UOWD Library

Marketing : (Record no. 2058)

000 -LEADER
fixed length control field 00841pam a22002774a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000421s2001 ohuab b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00032240
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324028113
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .Z54 2001
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093251.0
CONTROL NUMBER
control field 19557
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G.
TITLE STATEMENT
Title Marketing :
Remainder of title creating and keeping customers in an e-commerce world /
Statement of responsibility, etc William G. Zikmund, Michael d'Amico.
EDITION STATEMENT
Edition statement 7th ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Cincinnati, Ohio :
Name of publisher, distributor, etc South-Western College Pub.,
Date of publication, distribution, etc c2001.
PHYSICAL DESCRIPTION
Extent xxxiii, 689 p. :
Other physical details col. ill., col. maps ;
Dimensions 29 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 660-669) and indexes.
STUDY PROGRAM INFORMATION NOTE
Program name TBS904
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
ADDED ENTRY--PERSONAL NAME
Personal name D'Amico, Michael.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2006-09-20 Alibris 658.8 ZI MA T0028219 2017-01-26 98.44 2017-01-26 REGULAR

Powered by Koha