000 -LEADER |
fixed length control field |
01626nam a2200229 a 4500 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-1137035448 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150608n 000 0 eng d |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126100817.0 |
CONTROL NUMBER |
control field |
60920 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
MacIntosh, Robert |
TITLE STATEMENT |
Title |
Strategic management : |
Remainder of title |
strategists at work / |
Statement of responsibility, etc |
Robert MacIntosh; Donald Maclean |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
London : |
Name of publisher, distributor, etc |
Palgrave Macmillan, |
Date of publication, distribution, etc |
c2015. |
PHYSICAL DESCRIPTION |
Extent |
xiii, 221 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
SUMMARY, ETC. |
Summary, etc |
Strategic management strategists at work provides a practical and simple appraoch to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organizations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role. |
FORMATTED CONTENTS NOTE |
Formatted contents note |
1. Introduction 2. A Brief History of Strategy and Strategists 3. The Running Cases 4. Diagnosis 5. Strategic Intent 6. Trends and Opportunities 7. Resources and Capabilities 8. Strategic Options 9. Evaluating Strategy 10. Building a Comprehensive Strategy 11. The Strategy Cycle 12. From Logic to Action 13. Strategy's History Revisited, Strategic Management Reframed Case 1: Apple Case 2: Nokia Case 3: ABB Case 4: Nine Dragons Appendix 1: The Strategy Cycle Templates Appendix 2: Writing a Business Plan Appendix 3: Writing a Strategy Assignment. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Strategic planning |
Source of heading or term |
sears |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Business planning |
Source of heading or term |
sears |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Strategic planning |
Form subdivision |
Case studies |
Source of heading or term |
sears |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Maclean, Donald |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |