| LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2016054898 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781259860935 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1259860930 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Call number |
658.4063 KN HO |
| MAIN ENTRY--PERSONAL NAME |
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| Authors |
Knott, Anne Marie |
| TITLE STATEMENT |
|---|
| Title |
How innovation really works : |
| Subtitle |
using the trillion-dollar R&D fix to drive growth |
| Statement of responsibility, etc |
Anne Marie Knott |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
New York : |
| Publisher |
McGraw-Hill Education, |
| Date |
c2017. |
| PHYSICAL DESCRIPTION |
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| Extent |
xiv, 253 p. : |
| Other Details |
ill. ; |
| Size |
22 cm. |
| GENERAL NOTE |
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| General note |
Includes index. |
| CONTENTS |
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| Contents |
The problem: flying blind -- Misconception 1: small companies are more innovative -- Misconception 2: uncontested markets are good for innovation -- Misconception 3: spending more on R&D increases innovation -- Misconception 4: companies need more radical innovation -- Misconception 5: open innovation turbocharges R&D -- Misconception 6: R&D needs to be more relevant -- Misconception 7: Wall Street rewards innovation -- The promise of RQ: restoring growth -- Behind RQ: what it really is and how to find yours. |
| SUMMARY |
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| Summary |
Introduces new methods to measure a company's Research Quotient (RQ) and determine which R&D investments are most likely to increase profits, and drive growth and innovation. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical Heading |
Technological innovations |
| General |
Management |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Research, Industrial |
| MAIN ENTRY--PERSONAL NAME |
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| -- |
24175 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
12016 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
10369 |