| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781337296526 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Call number |
658.4012 PE GL |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Peng, Mike W., |
| Dates |
1968- |
| TITLE STATEMENT |
|---|
| Title |
Global strategic management |
| Statement of responsibility, etc |
Mike W. Peng |
| EDITION STATEMENT |
|---|
| Edition |
4th ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Mason, Ohio : |
| Publisher |
South-Western, Cengage Learning, |
| Date |
c2017. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxx, 525 p. : |
| Other Details |
ill. ; |
| Size |
24 cm. |
| GENERAL NOTE |
|---|
| General note |
Includes references and index. |
| GENERAL NOTE |
|---|
| General note |
Note: International edition |
| CONTENTS |
|---|
| Contents |
Part 1: FOUNDATION OF GLOBAL STRATEGY. 1. Strategizing Around the Globe. 2. Managing Industry Competition. 3. Leveraging Resources and Capabilities. 4. Emphasizing Institutions, Cultures, and Ethics. Part 2: BUSINESS-LEVEL STRATEGIES. 5. Growing and Internationalizing the Entrepreneurial Firm. 6. Entering Foreign Markets. 7. Making Strategic Alliances and Networks Work. 8. Managing Global Competitive Dynamics. Part 3: CORPORATE-LEVEL STRATEGIES. 9. Diversifying, Acquiring, and Restructuring. 10. Strategizing, Structuring, and Learning Around the World. 11. Governing the Corporation Around the World. 12. Strategizing With Corporate Social Responsibility. Integrative Cases. |
| SUMMARY |
|---|
| Summary |
Helps you discover both sides of international business and how to prepare for the future. This book shows you what it's like for foreign businesses entering a new market; and reveals what domestic companies must do to survive foreign competition. It also helps you prepare for your exams and for your career. |
| STUDY PROGRAM |
|---|
| Program name |
TBS984, MGNT981 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Strategic planning |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Business planning |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
International business enterprises |
| General |
Management |
| ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
https://oldmy.uowdubai.ac.ae/library/login/login4.html |
| Public note |
Ebook |
| MAIN ENTRY--PERSONAL NAME |
|---|
| -- |
9214 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
318 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
681 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
722 |