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Course reserves for MARK904

  1. Term: Summer2019
  2. Department: Business
  3. Course number: Marketing for Strategic Decision
  4. Instructors:
    • Okey Peter Onyia
Title Author Item type Location Collection Call number Copy number Status Date due Notes Link
Data-driven marketing : Jeffery, Mark, REGULAR University of Wollongong in Dubai
Main Collection
658.83 JE DA Available
Marketing management / Kotler, Philip, REGULAR University of Wollongong in Dubai
Main Collection
658.8 KO MA Available
Customer relationship management : Buttle, Francis. REGULAR University of Wollongong in Dubai
Main Collection
658.812 BU CU Available
In search of stupidity : Chapman, Merrill R., REGULAR University of Wollongong in Dubai
Main Collection
338.47004 CH IN Available
Marketing planning & strategy / Jain, Subhash C., REGULAR University of Wollongong in Dubai
Main Collection
658.802 JA MA Available
Positioning : Ries, Al. REGULAR University of Wollongong in Dubai
Main Collection
659.1 RI PO Available
Lovemarks : Roberts, Kevin, REGULAR University of Wollongong in Dubai
Main Collection
658.827 RO LO Available
Big brands, big trouble : Trout, Jack. REGULAR University of Wollongong in Dubai
Main Collection
658.8 TR BI Available
Market segmentation : Wedel, Michel. REGULAR University of Wollongong in Dubai
Main Collection
658.802 WE MA Available
Marketing management / Kotler, Philip REGULAR University of Wollongong in Dubai
Main Collection
658.8 KO MA Checked out 08/04/2019

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