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Business marketing : connecting strategy, relationships, and learning /

By: Dwyer, F. Robert
Title By: Tanner, John F
Material type: BookPublisher: Boston, Mass. : McGraw-Hill, c2009.Edition: 4th ed.Description: xxv, 678 p. : ill ; 27 cm.ISBN: 9780071263436Program: TBS902, MARK917Subject(s): MarketingDDC classification: 658.8 DW BU
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Item type Home library Call number Status Date due Barcode Item holds
3 DAY LOAN University of Wollongong in Dubai
Main Collection
658.8 DW BU (Browse shelf) Available T0049976
REGULAR University of Wollongong in Dubai
Main Collection
658.8 DW BU (Browse shelf) Available T0044366
REGULAR University of Wollongong in Dubai
Main Collection
658.8 DW BU (Browse shelf) Available T0034600
Total holds: 0

Includes bibliographical references (p. 653-661) and index.

TBS902, MARK917

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