Marketing planning & strategy /
By: Jain, Subhash C
Material type:
BookPublisher: Mason, Ohio : Thomson, 2004.Edition: 7th ed.Description: xviii, 935 p. : ill ; 24 cm.ISBN: 075933871XProgram: MARK935 MARK922 TBS904 MARK904Other title: Marketing planning and strategy.Subject(s): Marketing -- ManagementDDC classification: 0
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.802 JA MA (Browse shelf) | Available | T0026582 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.802 JA MA (Browse shelf) | Available | T0026583 |
Total holds: 0
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| 658.802 JA MA Marketing planning and strategy / | 658.802 JA MA Marketing planning and strategy / | 658.802 JA MA Marketing planning & strategy / | 658.802 JA MA Marketing planning & strategy / | 658.802 KE ST Strategic marketing problems : cases and comments / | 658.802 KE ST Strategic marketing problems : cases and comments / | 658.802 KE ST Strategic marketing problems : cases and comments / |
Includes bibliographical references and indexes.
MARK935 MARK922 TBS904 MARK904