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Marketing : essential principles, new realities /

By: Groucutt, Jon
Title By: Leadley, Peter, 1943- | Forsyth, Patrick
Material type: BookPublisher: London ; Sterling, VA : Kogan Page, 2004.Description: xviii, 540 p. : ill ; 25 cm.ISBN: 0749441143Subject(s): MarketingDDC classification: 658.8
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.8 GR MA (Browse shelf) Available T0025342
Total holds: 0

Includes bibliographical references (p. [521]-530) and index.

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