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Green to gold : how smart companies use environmental strategy to innovate, create value, and build competitive advantage /

By: Esty, Daniel C
Title By: Winston, Andrew S
Material type: BookPublisher: Hoboken, NJ : Wiley, c2009.Description: xxv, 380 p. : ill. ; 23 cm.ISBN: 9780470393741Program: HDR974Subject(s): Industrial management -- Environmental aspects | Corporations -- Environmental aspects | Business enterprises -- Environmental aspects | Management -- Environmental aspectsDDC classification: 658.4/083
Summary:
A guide for business leaders that details the importance of adopting an environmental or sustainable corporate strategy, and discusses marketplace trends, unsuccessful initiatives and suggestions for improvement, and other related topics.
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A guide for business leaders that details the importance of adopting an environmental or sustainable corporate strategy, and discusses marketplace trends, unsuccessful initiatives and suggestions for improvement, and other related topics.

Includes bibliographical references (p. 323-352) and index.

HDR974

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