International and global marketing : concepts and cases /
Title By: Meloan, Taylor W | Graham, John L
Material type:
BookSeries: The Irwin/McGraw-Hill series in marketing.Publisher: Boston, Mass. : Irwin/McGraw Hill, c1998.Edition: 2nd ed.Description: xvi, 439 p. : ill ; 24 cm.ISBN: 0256218943 (pbk. : alk. paper)Program: TBS982; MARK343Other title: International & global marketing [Cover title].Subject(s): Export marketing | Export marketing -- Case studiesDDC classification: 658.8/48
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.848 IN TE (Browse shelf) | Available | T0028028 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.848 IN TE (Browse shelf) | Available | T0028029 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
|
|
|
|
|
|
|
||
| 658.848 GH IN International marketing / | 658.848 GL OB Global marketing management : a casebook. | 658.848 IN TE International and global marketing : concepts and cases / | 658.848 IN TE International and global marketing : concepts and cases / | 658.848 JO GL Global marketing : foreign entry, local marketing, & global management / | 658.848 KO GL Global marketing management / | 658.848 KO GL Global marketing management / |
Cover title: International & global marketing.
Includes bibliographical references.
TBS982
MARK343 UOWD