Creating product strategies /
By: Rogers, Beth
Material type:
BookSeries: Marketing for managers.Publisher: London : International Thomson Business, 1996.Description: ix,154p. : ill. ; 21cm.ISBN: 9780415132565Program: ENGG950Subject(s): Product management | New productsDDC classification: 650.5038 Online resources: Location Map
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 650.5038 RO CR (Browse shelf) | Available | T0049120 |
Total holds: 0
Includes bibliographical references.
ENGG950