Basic marketing research /
By: Malhotra, Naresh K
Material type: BookPublisher: Harlow : Pearson Education Limited, c2014.Edition: 4th ed.Description: 670 p. : col. ill. ; 28 cm.ISBN: 9781292020488; 1292020482Subject(s): Marketing researchItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 658.83 MA BA (Browse shelf) | Available | T0023557 |
Total holds: 0
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658.83 LU MA Marketing research / | 658.83 MA BA Basic marketing research : applications to contemporary issues / | 658.83 MA BA Basic marketing research : applications to contemporary issues / | 658.83 MA BA Basic marketing research / | 658.83 MA ES Essentials of marketing research : | 658.83 MA ES Essentials of marketing research : | 658.83 MA MA Marketing research : an applied orientation / |
Includes bibliographical references and index.