International business strategy : rethinking the foundations of global corporate success
By: Verbeke, Alain
Material type: BookPublisher: Cambridge : Cambridge University Press, c2013.Edition: 2nd ed.Description: xxiii, 590 p. : ill. ; 25 cm.ISBN: 9781107027893 (hardback); 9781107683099 (paperback)Program: TBS920, MGNT926Subject(s): International business enterprises -- Management | International business enterprises -- Management -- Case studies | Strategic planning | Strategic planning -- Case studies | BUSINESS & ECONOMICS / International / GeneralDDC classification: 658.4092 VE IN Online resources: Location Map
Summary:
Too many international business strategy textbooks slavishly adhere to mainstream conceptual models. The publication of those models in prestigious practitioner journals such as the Harvard Business Review seems to shelter them from scholarly criticism. The problem is that the policy recommendations derived from these models, while sometimes insightful, are all too often based on implicit and restrictive assumptions. They are frequently oversimplified and seldom based on a rigorous analytical framework that assesses the opportunity costs of following the recommended paths, that is the costs of foregoing alternative strategies.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
TEACHER REF | University of Wollongong in Dubai Tardis | 658.049 VE IN (Browse shelf) | Available | T0062970 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.049 VE IN (Browse shelf) | Available | T0040316 | ||
3 DAY LOAN | University of Wollongong in Dubai 3 day loan | 658.049 VE IN (Browse shelf) | Available | T0040317 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.049 VE IN (Browse shelf) | Available | T0040318 |
Total holds: 0
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658.0015195 SW QU Quantitative methods : | 658.022 ST SM Small business and entrepreneurship | 658.049 HI IN International business : | 658.049 VE IN International business strategy : | 658.15 BL FO Foundations of financial management | 658.15 FR EN Enterprise risk management / | 658.15 PA BU Business analysis and valuation |
Includes bibliographical references and index.
Too many international business strategy textbooks slavishly adhere to mainstream conceptual models. The publication of those models in prestigious practitioner journals such as the Harvard Business Review seems to shelter them from scholarly criticism. The problem is that the policy recommendations derived from these models, while sometimes insightful, are all too often based on implicit and restrictive assumptions. They are frequently oversimplified and seldom based on a rigorous analytical framework that assesses the opportunity costs of following the recommended paths, that is the costs of foregoing alternative strategies.
TBS920, MGNT926