Normal view MARC view ISBD view

Strategic management : Awareness and change

By: Thompson, John
Title By: Scott, Jonathan M | Martin, Frank
Publisher: Andover : Cengage Learning EMEA, c2017.Edition: 8th ed.Description: xx, 650 p. : ill. ; 25 cm.ISBN: 9781473726338Subject(s): Strategic planning | Business planningDDC classification: 658.4012 TH ST
Summary:
This eighth edition of Strategic Management: Awareness and Change provides a comprehensive introduction to modern strategy. Thoroughly revised and updated to include the latest research in the field, the book covers all the main topics within strategic management to give students a comprehensive understanding of tomorrow's business world.
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)

Part 1: Understanding strategy and strategic management 1. What is strategy and who is involved? 2. The business model and the revenue model 3. Strategic purpose Part 2: Analysis and positioning 4. The business environment and strategy 5. Resource-led strategy 6. The dynamics of competition Part 3: Strategy development 7. Introducing culture and values 8. Creating and formulating strategy: alternatives, evaluation and choice 9. Strategic planning 10. Strategic leadership and intrapreneurship: towards visionary leadership? Part 4: Strategic growth issues 11. Strategic control and measuring success 12. Strategic growth: domestic and/or international? 13. Failure, consolidation and recovery strategies Part 5: Strategy implementation 14. Strategy implementation and structure 15. Leading change 16. Managing strategy in the organization 17. Final thoughts and reflections: the practice of strategy

This eighth edition of Strategic Management: Awareness and Change provides a comprehensive introduction to modern strategy. Thoroughly revised and updated to include the latest research in the field, the book covers all the main topics within strategic management to give students a comprehensive understanding of tomorrow's business world.

Powered by Koha