Distribution : planning and control : managing in the era of supply chain management /
By: Ross, David Frederick
Material type: BookPublisher: Boston : Kluwer Academic Publishers, c2015.Edition: 3rd ed.Description: xix, 820 p. : ill ; 25 cm.ISBN: 9781489975775Subject(s): Marketing -- Management | Export marketing | Business logisticsDDC classification: 658.7 RO DI Online resources: EbookItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
eBook | University of Wollongong in Dubai eBook | 658.7 RO DI (Browse shelf) | Available | T0065385 |
, Shelving location: eBook Close shelf browser
658.5 SL OP Operations management | 658.514 TI MA Managing innovation : | 658.575 CR NE New products management | 658.7 RO DI Distribution : | 658.8/27 Strategic brand management : | 658.8 HA SO Social marketing : | 658.8 KO MA Marketing management |
Includes bibliographical references (p. [795]-802) and index.
This third edition provides operations management students, academics and professionals with a fully up-to-date, practical and comprehensive sourcebook in the science of distribution and Supply Chain Management (SCM). Its objective is not only to discover the roots and detail the techniques of supply and delivery channel networks, but also to explore the impact of the merger of SCM concepts and information technologies on all aspects of internal business and supply channel management. This textbook provides a thorough and sometimes analytical view of the topic, while remaining approachable from the standpoint of the reader. Although the text is broad enough to encompass all the management activities found in today's logistics and distribution channel organizations, it is detailed enough to provide the reader with a thorough understanding of essential strategic and tactical planning and control processes, as well as problem-solving techniques that can be applied to everyday operations.