The expressive organization : linking identity, reputation, and the corporate brand /
Title By: Schultz, Majken | Hatch, Mary Jo | Holten Larsen, Mogens
Material type:
BookPublisher: Oxford ; New York : Oxford University Press, 2000.Description: xv, 292 p. : ill ; 24 cm.ISBN: 0198297793Subject(s): Corporate image | Corporations -- Public relations | Business communication | Branding (Marketing)DDC classification: 659.2/85
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 659.285 EX PR (Browse shelf) | Checked out | 02/23/2024 | T0038896 |
Total holds: 0
Includes bibliographical references and index.