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International business : competing in the global marketplace /

By: Hill, Charles W. L
Material type: BookPublisher: New York : McGraw-Hill/Irwin, c2011.Edition: 8th ed.Description: xxiii, 718 p. : ill. (some col.), col. maps ; 29 cm.ISBN: 9780078137198 (alk. paper); 0078137195 (alk. paper)Program: MGMT389 TBS984 TBS983 TBS920Subject(s): International business enterprises -- Management | Competition, InternationalDDC classification: 658/.049 Online resources: Location Map
Summary:
Market-defining since it was first introduced, International Business 8e by Charles W. L. Hill , continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: International Business is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection 		658.049 HI IN (Browse shelf) Available T0040421
Total holds: 0

Includes bibliographical references and indexes.

Market-defining since it was first introduced, International Business 8e by Charles W. L. Hill , continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: International Business is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.

MGMT389 TBS984 TBS983 TBS920

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