Essentials of marketing /
By: Lamb, Charles W
Title By: Hair, Joseph F | McDaniel, Carl D
Material type:
BookPublisher: Mason, Ohio : South-Western, Thomson Learning, c2003.Edition: 3rd ed.Description: 601 p. : col. ill ; 28 cm.ISBN: 0324113900Program: MARK101Subject(s): Marketing | Marketing -- ManagementDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 LA ES (Browse shelf) | Available | T0022376 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 LA ES (Browse shelf) | Available | T0020803 |
Total holds: 0
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| 658.8 KO SO Social marketing : improving the quality of life / | 658.8 KO SO Social marketing : improving the quality of life / | 658.8 LA ES Essentials of marketing / | 658.8 LA ES Essentials of marketing / | 658.8 LA ES Essentials of marketing / | 658.8 LA ES Essentials of marketing / | 658.8 LA ES Essentials of marketing management / |
Includes bibliographical references (p. 557-572) and index.
MARK101