How to prepare a promotional plan /
By: Waller, David
Material type:
BookPublisher: Sydney : McGraw-Hill, 1998.Description: xi, 100 p. : ill. ; 24 cm.ISBN: 0074706535Program: MARK333Subject(s): Communication in marketing | Marketing -- Management | Sales promotion -- Planning
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.802 WA HO (Browse shelf) | Available | T0018465 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.802 WA HO (Browse shelf) | Available | T0018466 |
Total holds: 0
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| 658.802 VE CU Cutting-edge marketing analytics : real world cases and data sets for hands on learning / | 658.802 WA DE Developing your integrated marketing communication plan / | 658.802 WA HO How to prepare a promotional plan / | 658.802 WA HO How to prepare a promotional plan / | 658.802 WA MA Marketing planning : a step-by-step guide / | 658.802 WA MA Marketing strategy : | 658.802 WA MA Marketing strategy : a decision-focused approach / |
Includes bibliographical references (p. 79).
MARK333