Hays, Constance L. Pop : truth and power at the Coca-Cola Company / Constance L. Hays. - London : Arrow Books, 2005. - 477 p. ; 20 cm. ISBN: 0099472570 Subjects--Topical Terms: Soft drink industry--United States.Brand name products--United States--Case studies. Dewey Class. No.: 338.766 HA PO