TY  - BOOK
AU  - McKenna,Bernard
AU  - Thomas, Glen.
AU  - Waddell, Neal.
AU  - Barry, Mary.
TI  - Corporate communication: effective techniques for business 
SN  - 9780170134293
PY  - 2007///
CY  - South Melbourne
PB  - Thomson Social Science Press
KW  - Communication in organizations
KW  - Corporate culture
N1  - Includes index. Originally published: Australian guide to corporate communication : a practical handbook on effective writing & speaking. Tuggerah, NSW : Social Science Press, 2004. Bibliography: p. 365-372
ER  -