Wild, John J.

International business : the challenges of globalization / John J. Wild, Kenneth L. Wild, Jerry C.Y. Han. - 5th ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2010. - 507 p. : col. ill ; 28 cm.

Includes bibliographical references and index. Global edition.

9780136095200


International business enterprises--Management.
International trade.