Fundamentals of economics for business /
David Barrows, John Smithin.
- 2nd ed.
- Ontario Canada, Captus Press Inc., c2009.
- xix, 370 p. : ; 26 cm.
Fundamentals of Economics for Business, 2e is an innovative text designed specifically for students in business education programs. It provides a comprehensive yet accessible introduction to the key economic issues relevant to present or future business decision-makers. Reflecting the requirements of globalization, the content is international in scope and is applicable worldwide. The material is easily adaptable to courses of different lengths and educational objectives, including a one-semester MBA course, economics courses in an undergraduate commerce or business degree, or an executive MBA program. This second edition adds significant new material on production costs, managerial economics, growth and competitiveness, and includes new case studies with applications to international business. This is a useful resource for decision-makers, instructors, students and future business managers.Key Feature: Practical Examples End of chapter summaries and problems that challenge and provide useful experience. Problems and applications solutions are available with the instructor's resources.