Zikmund, William G. <br/><br/>
Business research methods / 
William G. Zikmund, Barry J, Babin, Jan C.Carr, Griffin Matich. 
 - 8th ed. 
 - Mason, Ohio,  South Western College ;  c2010. 
 - xxii, 674 p. :  ill ;  28 cm. 
<br/><br/> Includes bibliographical references and indexes. 
<br/><br/>
<br/><br/><label>ISBN: </label>9781439080702 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Research.<br/>Business--Research.