The handling complaints pocketbook /
Angelena Boden.
- Alresford :. Management Pocketbooks, 2001.
- iv, 105 p. : ; 11 cm.
- The management pocketbook series .
This title looks at why people complain and how they go about it. Developing a strategy and policy for handling complaints is then described. This is followed by details of the techniques that can be used to turn complainants into loyal customers.