Johnson, Gerry. <br/><br/>
Exploring strategy :  text and cases / 
Gerry Johnson, Kevan Scholes, Richard Whittington ; with the assistance of Steve Pyle. 
 - 9th ed. 
 - Harlow :  Financial Times Prentice Hall,  c2011. 
 - xxix, 773 p. :  ill ;  27 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780273737025 9780273732020 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.<br/>Business planning--Case studies.<br/>Strategic planning--Case studies.