Tian, Kelly.

Consumer-citizens of China : the role of foreign brands in the imagined future China / Kelly Tian and Lily Dong. - London ; New York : Routledge, 2011. - xix, 147 p. : ill. ; 24 cm. - Routledge contemporary China series ; 60 .

Includes bibliographical references (p. [133]-139) and index.

9780415553490 9780203840115 (ebk)


Consumers--Psychology.--China
Brand choice--Psychological aspects.--China
Nationalism--China.

306.30951