Czinkota, Michael R.

International business / Michael R Czinkota; Ilkka A Ronkainen; Michael H Moffett. - Mason, Ohio : Thomson South-Western, c2011. - xxii, 746 p. : col. ill., col. maps ; 29 cm.

Includes bibliographical references and indexes.

PART I: IMPACT Chapter 1 The International Business Imperative PART II: FOUNDATIONS Chapter 2 Trade and Investment Chapter 3 The Theory of Trade and Investment Chapter 4 The Balance of Payments Part II Cases: Iceland 2006: A Small Country in a Global Capital Market The Venezuelan Bolivar Black Market Will Tire Tariffs Launch a Trade Dispute? The Catfish Dispute PART III: ENVIRONMENT Chapter 5 Culture Chapter 6 Politics and Law Chapter 7 Financial Markets Chapter 8 Economic Integration, Emerging and Developing markets Part III Cases: Mattel's Chinese Sourcing Crisis of 2007 Nine Dragon's Paper The H1-B The Banana Wars MG Rover Plant PART IV: STRATEGY Chapter 9 Strategic Planning Chapter 10 Corporate Governance and Reform, Chapter 11 Coordination, Implementation, and Control (incl. Knowledge Transfer) Chapter 12 Building the Knowledge Base (Research Tools) Chapter 13 Entry and Expansion Part IV Cases Koch Industries Acquires Georgia Pacific Petroleum Development and The Curse of Oil Honey Land Tao kae noi Seaweed Snack PART V: OPERATIONS Chapter 14 Marketing Chapter 15 Services Chapter 16 Logistics Chapter 17 Financial Management Chapter 18 Human Resource Management Chapter 19 New Horizons Part V Cases: Nova Macedonia Porsche Changes Tack When Diamonds Weep The Market Entry Strategy Social Approach.

The most up-to-date text in the market, International Business arms business professionals with a complete exploration of global business issues and practice. It addresses all the recent and on going worldwide issues regarding the economic and financial crisis as well as the government's role in business and the international business environment. Three new chapters focus on trade and investment policies, politics, and law. New examples from around the world are also presented throughout the text. The eighth edition examines the role and impact of culture and also includes numerous current world maps, helping business professionals develop and refine a global perspective.



9780470530658


International trade.
International finance.
Investments, Foreign.
International business enterprises.

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