TY  - BOOK
AU  - Branston,Gill
AU  - Stafford,Roy
TI  - The media student's book
SN  - 9780415558426
AV  - P90 .B6764 2010
U1  - 302.23 22
PY  - 2010///
CY  - New York, NY
PB  - Routledge
KW  - Mass media
N1  - Includes bibliographical references and index
N2  - Suitable for students of media studies, this title covers important issues facing media studies, including: approaching media texts; narrative; genres and other classifications; representations; globalisation; ideologies and discourses; the business of media; debating advertising, branding and celebrity; and, research - skills and methods
ER  -