Successful marketing strategy for high-tech firms /
Eric Viardot.
- 3rd ed.
- Boston : Artech House, 2004.
- xvi, 304 p. : ill ; 26 cm.
- Artech House technology management and professional development library .
- Artech House professional development and technology management library. .
1580537006 (alk. paper)
2004049434
High technology--Marketing. Technological innovations--Marketing.