Hill, Mark E., 1957-
Marketing strategy : the thinking involved /
Mark E. Hill.
- Thousand Oaks : SAGE Publications, c2013.
- xxiv, 335 p. : ill. ; 25 cm.
Includes bibliographical references.
9781412987301 (pbk.)
2011050631
Marketing--Management.
Strategic planning.
HF5415.13 / .H546 2013
658.8/02