Hirst, Martin. Communication and new media : from broadcast to narrowcast / Martin Hirst and John Harrison. - South Melbourne, Vic. : Oxford University Press, c2007. - xix, 420 p. ; 26 cm. ISBN: 9780195553550 (pbk.) 0195553551 (pbk.) LCCN: 2007367472 Subjects--Topical Terms: Communication.Mass media. Dewey Class. No.: 302.2