Analyzing media messages : using quantitative content analysis in research /
Daniel Riffe, Stephen Lacy, Frederick G. Fico.
- 2nd ed.
- Mahwah, N.J. : Lawrence Erlbaum, 2005.
- x, 242 p. : ill. ; 24 cm.
- LEA communication series .
- LEA's communication series. .
Includes bibliographical references (p. 219-232) and indexes.