TY  - BOOK
AU  - Orlik,Peter B.
TI  - Broadcast copywriting
SN  - 0205087507
U1  - 808.066791 OR BR 
PY  - 1986///
CY  - Boston
PB  - Allyn and Bacon
KW  - Broadcasting
KW  - Authorship
KW  - Broadcast advertising
N1  - Includes bibliographical references and index
ER  -