Pringle, Peter K. <br/><br/>
Electronic media management / 
Peter K. Pringle, Michael F. Starr 
 - 5th ed. 
 - Burlington, MA :  Focal Press,  c2006. 
 - xv, 415 p. :  ill. ;  26 cm. 
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<br/><br/><label>ISBN: </label>9780240808727 
<br/><br/><label>LCCN: </label>2007272130 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Broadcasting--Management.<br/>Television stations--Management.<br/>Radio stations--Management.
<br/><br/><label>Dewey Class. No.: </label>384.54068 PR EL