Barry, Pete. <br/><br/>
The advertising concept book :  think now, design later : a complete guide to creative ideas, strategies and campaigns / 
Pete Barry. 
 - 2nd ed. 
 - London :  Thames & Hudson,  2012. 
 - 296 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references (p. 268) and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>978-0500516232 (hbk.) 0500514054 (hbk.) 
<br/><br/><label>LCCN: </label>2010287684 
<br/><br/><label>Nat. Bib. No.: </label>GBA822493  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>014530718  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Advertising campaigns.<br/>Advertising copy.
<br/><br/><label>LC Class. No.: </label>HF5823  / .B27 2008 
<br/><br/><label>Dewey Class. No.: </label>659.1