Gladwell, Malcolm, 1963-

Blink : the power of thinking without thinking / Malcolm Gladwell. - 1st ed. - New York : Little, Brown and Co., 2005. - viii, 277 p ; 22 cm.



The statue that didn't look right -- The theory of thin-slicing -- The locked door -- The Warren Harding error -- Paul Van Riper's big victory : creating structure for spontaneity -- Kenna's dilemma : the right-and wrong-way to ask people what they want -- Seven seconds in the Bronx : the delicate art of mind-reading -- Conclusion: listening with your eyes : the lessons of blink.

Presents a study of how people think without thinking, looking at the brain processes involved in making snap decisions, discussing why some people seem to have great instincts while others consistently choose unwisely, and examining ways to control the process.



0316172324 9780316172325

2004013916


Decision making.
Intuition.
Decision making.
Intuition.

153.4/4