TY - BOOK AU - Altstiel,Tom AU - Grow,Jean TI - Advertising creative: strategy, copy, design SN - 9781452203638 AV - HF5823 .A758 2013 U1 - 659.1 23 PY - 2013/// CY - Thousand Oaks, California PB - SAGE KW - Advertising N1 - Includes bibliographical references and index; MARK940 ER -