TY  - BOOK
AU  - Treadwell,Donald
AU  - Treadwell,Jill B.
TI  - Student workbook for Public relations writing: principles in practice 
SN  - 9781412914444 (pbk.)
U1  - 659.2 22
PY  - 2005///
CY  - Thousand Oaks, Calif., London
PB  - Sage
KW  - Public relations
KW  - Authorship
KW  - Business writing
N1  - Previous ed.: Boston, Mass. : Allyn & Bacon, 2000; Formerly CIP; MMC930 MMC931 MMC932 MMC933; UOWD
N2  - Treadwell & Treadwell's Student Workbook gives students the opportunity to put their learning into practice. The workbook introduces four fictional clients, two of them new, for which students may `work' as they complete assignments. These clients include both commercial and non-profit organizations. A new `Research' section bridges the gap between clients and the real world of the student's college city or region so that clients can be `localized' to the student's area. This will also be useful for faculty who choose to assign actual or other fictional clients
ER  -