Kahney, Leander. <br/><br/>
Inside Steve's brain / 
Leander Kahney. 
 - Expanded ed. 
 - New York :  Portfolio,  c2009. 
 - 310 p. ;  19 cm. 
<br/><br/>Includes bibliographical references (p. [291]-302) and index. 
<br/><br/>Focus : how saying "no" saved apple -- Despotism : Apple's one man focus group -- Perfectionism : product design and the pursuit of excellence -- Elitism : hire only "A" players, fire the bozos -- Passion : putting a ding in the universe -- Inventive spirit : where does the innovation come from? -- Case study : how it all came together with the iPod -- Total control : the whole widget -- Steve Jobs's battle with cancer. 
<br/><br/> Discusses the personality and career path of Steve Jobs, co-founder of Apple Computer, Inc., and examines how by utilizing his colorful personality traits and principles in his business models, he became a self-made millionaire. 
<br/><br/> Adult  Follett Library Resources.  Adult. 
<br/><br/><label>ISBN: </label>9781782390398 1591842972 
<br/><br/><label>Subjects--Personal Names: </label><br/>Jobs, Steven, 1955- 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Apple Computer, Inc.--Management.<br/>Apple Computer, Inc.--Management.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computer industry--United States.
<br/><br/><label>LC Class. No.: </label>HD9696.2.U62  / J636 2009 
<br/><br/><label>Dewey Class. No.: </label>338.7/61004/092