TY  - BOOK
AU  - Kahney,Leander
TI  - Inside Steve's brain
SN  - 9781782390398
AV  - HD9696.2.U62 J636 2009
U1  - 338.7/61004/092 22
PY  - 2009///
CY  - New York
PB  - Portfolio
KW  - Jobs, Steven,
KW  - Apple Computer, Inc
KW  - Management
KW  - sears
KW  - Computer industry
KW  - United States
N1  - Includes bibliographical references (p. [291]-302) and index; Focus : how saying "no" saved apple -- Despotism : Apple's one man focus group -- Perfectionism : product design and the pursuit of excellence -- Elitism : hire only "A" players, fire the bozos -- Passion : putting a ding in the universe -- Inventive spirit : where does the innovation come from? -- Case study : how it all came together with the iPod -- Total control : the whole widget -- Steve Jobs's battle with cancer; Adult; Follett Library Resources; Adult
N2  - Discusses the personality and career path of Steve Jobs, co-founder of Apple Computer, Inc., and examines how by utilizing his colorful personality traits and principles in his business models, he became a self-made millionaire
ER  -