Hill, Charles W. L.

Global business today / Charles W. L. Hill. - 8th ed. - New York : McGraw-Hill Irwin, c2014. - xxviii, 543 p ; 27 cm.



Introduction and overview -- Globalization -- Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cross-border trade and investment -- International trade theory -- The political economy of international trade -- Foreign director investment -- Regional economic integration -- Global money system -- The foreign exchange market -- The international monetary system -- The strategy and structure of international business -- The strategy of international business -- Entering foreign markets -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and r&d -- Global human resource management.

9780078112621 (alk. paper) 0078112621 (alk. paper)

2012042567


International business enterprises--Management.
International trade.
Investments, Foreign.
Capital market.

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