TY - BOOK AU - El-Nasr,Magy Seif AU - Drachen,Anders AU - Canossa,Alessandro TI - Game analytics: maximizing the value of player data SN - 9781447147688 U1 - 794.81 23 PY - 2013/// CY - London PB - Springer KW - Electronic games KW - Evaluation KW - Data processing KW - Data mining KW - Video gamers N1 - Formerly CIP; Includes bibliographical references; Also published electronically ER -