TY  - BOOK
AU  - Handley,Ann
AU  - Chapman,C.C.
TI  - Content rules: how to create killer blogs, podcasts, videos, e-books, webinars (and more) that engage customers and ignite your business 
SN  - 9781118232606 (pbk.)
AV  - HF5415.1265 .H3577 2012
U1  - 658.8/72 23
PY  - 2012///
CY  - Hoboken, NJ
PB  - Wiley
KW  - Internet marketing
KW  - Social media
KW  - Web sites
KW  - Design
KW  - sears
N1  - Includes bibliographical references and index; Adult; Follett Library Resources; Adult
N2  - A guide to creating Web content and building a customer base that provides information and advice on storytelling, journalism, finding an authentic voice, leverage social media and social tools, creating a publishing schedule, and other related topics
ER  -