Red thread thinking : weaving together connections for brillant ideas and profitable innovation /
Debra Kaye with Karen Kelly.
- New York : McGraw-Hill Education, c2013.
- xxii, 248 p. : ill. ; 24 cm.
Includes index.
A significant change of mind -- Stop brainstorming, take a shower -- Get clued in on the real story -- Stop crying over spilt milk because the glass is still half full -- They made it, we borrow it -- We think, therefore we innovate -- The footprint of behavior and how to find it -- Emotional memory : the culture tattoo -- Simple is smarter and always will be -- Good things come in great packages -- Draw me a story -- The force of passion.