International business : challenges and choices /
Alan Sitkin and Nick Bowen.
- 2nd ed.
- Oxford, U.K. : Oxford University Press, c2013.
- xix, 433 p. : col. ill., maps ; 27 cm.
This stimulating text provides a truly international perspective, with a wealth of real life examples from developed and emerging countries to help students envisage how organizations across the globe practise business. Thoroughly updated and revised to give students a deeper understanding of the key international business theories, this new edition features: * Considerably revised structure to reflect student's knowledge as they progress through an international business module* Increased coverage of the core international business theories to enable in-depth understanding of the issues and challenges of international business * New chapters on emerging markets and the environmental challenges facing businesses * End of part long cases to promote a holistic understanding of international business Online Resource Centre: For registered adopters of the text: * Multimedia library * Instructor's manual * Suggested assignment questions * Additional case studies * Test bank of questions * Indicative answers for case study questions and assignment and examination questions For students: * Extension material * Interactive Map * Assignment and examination questions * Self-test multiple-choice questions * Key websites * Revision tips * Additional case studies * Case study questions and answers.
9780199646968
2013398366
International business enterprises. International business enterprises--Management.