TY  - BOOK
AU  - Gundlach,Gregory T.
AU  - Block,Lauren G.
AU  - Wilkie,William L.
TI  - Explorations of marketing in society
SN  - 9780324304305 (alk. paper)
U1  - 306.3/4 
PY  - 2007///
CY  - Mason, Ohio
PB  - Thomson
KW  - Marketing
KW  - Social aspects
KW  - Consumer behavior
KW  - Social marketing
KW  - Moral and ethical aspects
KW  - Public interest
N1  - Assembles academic contributions that have already been published in journals, coupled with invited commentaries; Includes bibliographical references and index
UR  - https://uowd.box.com/s/k78aqq08661ow064bal9f13f0y25k0ma
ER  -